Consulting · Erin Gregory Creative

Brand and communications work for mission-driven organizations.

Through Erin Gregory Creative, I take on a limited number of strategy, leadership, and content engagements each year.

20+
Years across newsrooms, boardrooms, and mission-driven work
400K+
Employees reached through a national VA communications program
MarCom
Platinum Award-winning communications work
Bylines
In Forbes Health, MedCity News, Purpose Jobs, and more

What I take on

Most engagements pull from more than one of these.

●Strategic Direction & Leadership

Setting the direction for a communications program, building the plan behind it, and leading the cross-functional teams that deliver it.

●Executive Communications

Thought leadership, op-eds, and ghostwriting that carry a leader's voice and perspective to the audiences that matter most.

●Internal Communications

Employee communications that build understanding and support for new initiatives, from messaging frameworks to ambassador networks.

●Stakeholder Engagement

Outreach, facilitation, and storytelling that bring employees, partners, and communities into the work and earn their trust.

●Brand & Messaging

Positioning, brand guides, messaging frameworks, and a consistent voice across every audience and channel.

●Media Relations & Storytelling

Story development, interviews, pitching, and earned coverage built on reporting that holds up to scrutiny.

●Content Strategy

Editorial planning, articles, web copy, and content programs that keep an organization's story consistent over time.

●Website & Digital

Websites built around your brand and message, on Squarespace, HubSpot, and more.

The work

Case studies

Workforce Solutions

Grew a LinkedIn following past 64,000 in an unsteady tech market
A workforce-solutions company working to grow its share of the market while navigating an unsteady tech landscape. We led the content marketing strategy and social growth behind that push, building a steady engine of thought leadership and engagement that kept them visible through the uncertainty. Their LinkedIn following has grown past 64,000, giving them real reach with the audiences that matter most.

Nonprofit

A new brand and donor site built to hold attention during a funding shift
A mission-driven nonprofit facing a shifting funding landscape under a new administration. We established their brand guide, look, and feel, then carried it into a new Squarespace site built to reach and move donors. The result is a cohesive identity and a website designed to hold attention and drive giving at exactly the moment support matters most.

Health & Wellness

Turned specialized expertise into an offer clients could buy
A registered dietitian with deep expertise but no clear way to sell it. We built her brand from the ground up and shaped the positioning behind her hormone-health programs, turning specialized knowledge into an offer clients could understand and buy. The result is a practice that reads as expert and approachable, and messaging that finally matches the work.

Healthcare

One brand and site to carry both a book launch and a new practice
A nurse and healthcare coach launching a holistic, prevention-first practice alongside her new book, Healthcare Revamped: Empower Yourself Beyond Pills and Politics. We set up her brand, communications, and WordPress site to carry both the book launch and the practice under one clear identity. The result is a cohesive platform that introduces her approach and gives readers a direct path from the book to working with her.

As featured in

Forbes Health • MedCity News • Purpose Jobs • Fractional Jobs

Ways to work together

I keep my consulting roster small so every client gets my full attention.

By project

A defined scope with a clear start and finish, for a specific launch, rebrand, or campaign.

Ongoing content

A steady monthly partnership for writing, ghostwriting, and editorial support.

Start a Project Conversation

Mentoring & speaking

Sharing what twenty years in communications has taught me

I mentor communications professionals and founders who want an experienced second set of eyes on their work and their next move. I also speak and lead workshops for teams and conferences.

  • Storytelling and messaging for mission-driven organizations.
  • Personal branding and thought leadership for leaders and teams.
  • How fractional and mission-driven work is changing careers.
Get in Touch

In their words

What colleagues and clients say

I've had the pleasure of working with Erin for nearly five years, and she has become a trusted extension of the Purpose Jobs team. She has a real talent for understanding the heart of a story and turning interviews, ideas, and complex information into compelling content that feels authentic to the organization and the people behind it.

Erin has supported our employer and regional brand storytelling, covering everything from conducting interviews to drafting articles and social media content. She's a strong, thoughtful writer, an excellent communicator, and incredibly dependable, she manages projects seamlessly, meets deadlines, and makes collaboration easy.

Just as importantly, Erin is a genuinely lovely person to work with. She's always a joy to catch up with and collaborate with. We're lucky to have had her as a partner for so many years.

Hannah Slover CEO, Purpose Jobs
Erin consistently delivers exceptional results. Her work is always timely, high-quality, and she brings an energy that's both professional and focused. I especially appreciate her "GSD" (Get Stuff Done) attitude, which ensures that projects are completed efficiently and with precision. Any company would be fortunate to have Erin on their team; she's a true asset and a fantastic collaborator!
Kriss Long Practice Administrator & People Lead, Midwest Breast & Aesthetic Surgery
Erin did a phenomenal job rebranding my business. From marketing strategies to my website overhaul, she transformed my business into a professional and polished brand. Her expertise, tools, and guidance have been invaluable—I still revisit her notes and use the resources she provided to keep improving. Erin's work has elevated my business and given me the confidence to grow further. She's truly a game-changer!
Jimmy Mitchell Owner, J Mitchell's Spices and Sauces
Erin worked with me in marketing and publicity for several years. She has top skills as a writer and publicist and always brought great energy to each project.
Martha Bohner Senior Publicist, Herschend Family Entertainment
I wouldn't be where I am without Erin's help. Building your own brand without any prior education or training is extremely overwhelming. Erin walks you through step by step, giving you bite-sized assignments that eventually lead you to see the big picture over time. Couldn't have done it without her!
Kelly O'Hara Founder, Kelly O'Hara Nutrition

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Get in touch

Whether you're hiring for a communications role or need a writer for a project, I'd like to hear from you.

Email Erin